Who wrote about,
“providing a shield from attack” by “working away from the negative image your opponent wants to pin on you. If you know you are going to be attacked as morally imperious, it is a good idea to lead with a position that is inclusive and tolerant.” … “Symbols are so powerful that if you manipulate them cleverly … you can even launch mean-spirited attacks on your opponents and pretend to be compassionate while doing it.
… positioning [yourself] as victims gives … a license to attack. … But remember this: using fear as a weapon can be dangerous. Enemies inspire fear, friends do not. … [so let] surrogates do the dirty work. When and how to use fear is a political art. If you are a white male … be careful when you go on the offensive, and be sure to surround yourself with allies who are neither white nor male.”
The first paragraph sounds a LOT like the STF Rule, no?